By Nelson Shen
UTOME offers members online information sharing and pinning boards. The purposes are helping firms, organizations or individuals to broadcast carefully selected information, recommend products, increase business opportunities, evaluate brands, audit business reputation, share information, etc.
Mission
UTOME is growing fast, in a unique form of multimedia and social network, into a popular all-inclusive portal served by outstanding experts on the team. UTOME is also an indispensible digital tool for modern elites.
Vision
To build a new and the best Chinese online creation, offering worldwide visitors new knowledge, new inspiration
, and new leads continuously; and to gradually transform into a treasure-house of wisdom, which is owned, managed,
and shared by the public in the near future.
Background
UTOME is a new media currently owned by ETO. After a decade of
research and development, the first market test is a bigger success than expected. UTOME will become an independent firm when at an appropriate time soon. A similar example is Pinterest’s sudden success, growing dramatically from US$0.2 billion last year, but over US$1 billion now. However, American online firms such as Google and Yahoo still cannot cross the entry barrier in the China Market.
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